This episode is sponsored by:

I am so excited to welcome David Rhode to the Lead with Heart Podcast. David is a seasoned leader, nonprofit executive coach, strategic consultant, and author of the new book Passion Isn’t Enough: A Practical Guide for Nonprofit Leaders. With a career spanning marketing, founding and leading his own nonprofit, and teaching at the University of Pennsylvania, David brings deep insight into the real work of leading sustainable nonprofit organizations.
In this episode, we go deep on what it takes to build a brand that resonates, how to move from passion to strategic leadership, and how to engage your board in meaningful, mission-driven fundraising.

In this episode:
- [02:21] David’s transition from for-profit to nonprofit leadership
- [03:45] The key to brand clarity and consistency in the nonprofit sector
- [07:21] Building a brand without a marketing budget
- [10:57] Why David wrote Passion Isn’t Enough
- [12:53] The three biggest challenges facing nonprofit leaders today
- [15:07] How to move board members from commitment to accountability
- [20:20] Rethinking give/get policies
- [25:00] Using motivation, celebration, and consistency to build a fundraising culture
- [28:45] Why passion alone won’t sustain nonprofit leadership
- [31:10] Leadership skill-building
- [34:48] David’s #1 advice for nonprofit CEOs feeling isolated or burned out
NOTEWORTHY QUOTES
“ Nonprofit branding is what comes to mind when you think of a particular name or organization. So it’s all of the experiences, it’s all the feelings, it’s all the emotions.” – David Rhode
“ Our people and our proof and our storytelling really play an integral part of building the brand that we want to be.” – David Rhode
“ We can’t ask everything of every board member. We have to prioritize.” – David Rhode
RESOURCES
Passion Isn’t Enough: A Practical Guide for Nonprofit Leaders by David Rhode
The EmC Masterclass developed by Dr. Lola Gershfeld is for everyone looking to enhance their communication and collaboration skills to raise more revenue for their mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations like ICF HRCI, and SHRM. Use the code LEADWITHHEART to enjoy a generous 10% discount.
Imagine a fundraising partner that not only helps you raise more money but also supports you in retaining your donors. A partner that helps you raise funds both online AND on-location. Donorbox is a comprehensive suite of tools, services, and resources that gives fundraisers, just like you, a custom solution to tackle your unique challenges. Helping you…help others. Visit donorbox.org to learn more.

CONNECT WITH DAVID
LinkedIn: David Rhode
Website: https://dotdotorg.com/
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
This episode is sponsored by Donorbox
As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more.
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