This episode is sponsored by:
On this episode of the Lead with Heart podcast, I’m chatting to someone truly inspiring – Brandon Peacock.
Brandon is the founder of Hit The Ground Running – a charity that provides invaluable support to trauma survivors. After surviving a life-altering drive-by shooting in 2020, Brandon embarked on an extraordinary journey of resilience and recovery. His experience has fueled his mission to help others rebuild their lives.
He’s here to share his insights on building resilience, the power of community support, and innovative approaches to philanthropy and fundraising through social channels.
In this episode:
- [02:35] Turning a traumatic experience into a force for positive change
- [10:45] About Hit The Ground Running
- [13:08] Strategies for cultivating resilience
- [15:51] How to foster a sense of community
- [18:35] Utilizing social media to raise both awareness and funds
- [27:44] Creating brand consistency across all platforms
- [35:03] The role of social media influencers in nonprofit fundraising
- [40:41] Emerging social media trends for nonprofits to be aware of
NOTEWORTHY QUOTES
“ If I don’t make it through tonight, am I proud of the legacy that I’ve left behind?” – Brandon Peacock
“ I was able to become so resilient and remain so resilient because I found a way to find purpose in my individual struggle. And I found a way to be accountable to myself and not be a victim of circumstance, but a champion of the circumstance.” – Brandon Peacock
“ We have the greatest gift of all in the not-for-profit world and its stories.” – Brandon Peacock
RESOURCES
The EmC Masterclass developed by Dr. Lola Gershfeld is for everyone looking to enhance their communication and collaboration skills to raise more revenue for their mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations like ICF HRCI, and SHRM. Use the code LEADWITHHEART to enjoy a generous 10% discount.
Imagine a fundraising partner that not only helps you raise more money but also supports you in retaining your donors. A partner that helps you raise funds both online AND on-location. Donorbox is a comprehensive suite of tools, services, and resources that gives fundraisers, just like you, a custom solution to tackle your unique challenges. Helping you…help others. Visit donorbox.org to learn more.
CONNECT WITH BRANDON
LinkedIn: Brandon Peacock
Instagram: @peacock_brandon
TikTok: @peacock_brandon
Website: htgrcharity.com
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
This episode is sponsored by Donorbox
As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more.
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