E120: Digital Fundraising Trends and Donor Trust in 2026 with Javan Van Gronigen

On this episode of the Lead with Heart podcast, I’m joined by Javan Van Gronigen, the founder of the creative agency Fifty & Fifty and the nonprofit fundraising platform Donately, which has helped organizations raise more than $180 million since 2013. Javan has spent his career at the intersection of design, technology, and social impact. His work blends intuitive tech, storytelling, and data-driven fundraising strategies to help nonprofits raise more with less friction.

In this conversation, we explore why consistent storytelling, not just technology, continues to drive real donor engagement, how nonprofits can track the right data without getting overwhelmed by dashboards, what digital giving trends to expect as we head into 2026, and more. Whether you’re a nonprofit CEO, fundraiser, or marketer, this episode gives you practical tools to strengthen your digital strategy, deepen donor trust, and streamline your tech stack without burning out your team.

NOTEWORTHY QUOTES

“You can grow a huge Instagram or TikTok following, but if they’re not actually becoming donors, maybe it’s not quite the donor audience that you want to be reaching.” – Javan Van Gronigen

“Somebody on your team needs to have a handle on what the data is telling you. Otherwise, you just go back to that random acts of marketing. It’s hard to be profitable when you do that.” – Javan Van Gronigen

“The web can cross-connect so quickly that what you need to do is show credibility in a multitude of places.” – Javan Van Gronigen

RESOURCES

The Lead with Heart Summit is not just another conference. It’s a powerful, purpose-driven experience created specifically for nonprofit fundraisers who are feeling burned out, stretched thin, and in need of real, meaningful support. April, 2026.

2025 Edelman Trust Barometer Global Report

The EmC Masterclass developed by Dr. Lola Gershfeld is for everyone looking to enhance their communication and collaboration skills to raise more revenue for their mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations like ICF HRCI, and SHRM. Use the code LEADWITHHEART to enjoy a generous 10% discount.

Imagine a fundraising partner that not only helps you raise more money but also supports you in retaining your donors. A partner that helps you raise funds both online AND on-location. Donorbox is a comprehensive suite of tools, services, and resources that gives fundraisers, just like you, a custom solution to tackle your unique challenges. Helping you…help others. Visit donorbox.org to learn more.

CONNECT WITH JAVAN

LinkedIn: Javan Van Gronigen

Website: https://www.donately.com/podcast

CONNECT WITH HALEY

Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.

Instagram: @thesavvyfundraiser

LinkedIn: Haley Cooper, CFRE

Website: thesavvyfundraiser.com